Marketing Opt-In/Opt-Out Now Available on the Guest Page
Properties can now control whether email and SMS marketing opt-in options are displayed to guests during the IBE+ checkout flow.
When enabled in Field Maintenance, guests will see channel-specific checkboxes on the guest details step — allowing them to independently opt in or out of email marketing, SMS marketing, or both. Only the channels that have been enabled in 9+ will be displayed, so guests are never shown options that aren't relevant to the property.
If a guest opts in, their preferences are written back to the guest record in 9+. If a guest opts out, that is recorded accordingly. If a property chooses not to expose these options at all, no value is set and the property's default marketing opt-out setting will apply via the sweeper as usual.
Marketing consent is always optional and checkboxes are never pre-selected, keeping the experience transparent and compliant.